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KitaCity

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Project involved design and invention of a visual language for the first social network specifically aimed towards teenage girls, including design of a complete virtual city, along with many stores featuring renewing collections of clothes, shoes, accessories, furniture and many more virtual products – all of which made over 300 thousand girls do anything they could to get them.
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  • KitaCity
    Social network  for teen girls by Kotex Young
  • Client: Kotex
    Agency: McCann Digital

    Project involved design and invention of a visual language for the first social network specifically aimed towards teenage girls, including design of a complete virtual city, along with many stores featuring renewing collections of clothes, shoes, accessories, furniture and many more virtual products – all of which made over 300 thousand girls do anything they could to get them.

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