As a start-up member for Nissan Europe account, vast number of projects have been done, from setting up an entire European website for 24 countries to exploring the new digital big idea for integrated campaign.
Internet Excellence is the core platform of digital marketing communication for Nissan Europe. Since the launch of March 2009, it has continuously evolved and improved with one clear objective: to be a digital leading automotive brand in Europe.
The web platform is designed to cover entire user journey seamlessly toward lead management, along with the complete product page featuring full-3D exploration module, USP module, car builder showroom, and test drive booking platform.
The EV Hub module is specifically designed to aggregate all type of information around zero-emission, one of the most important strategic vision for Nissan.
Recently launched Brand Hub page is a dedicated content platform to centralize all the Nissan branded contents and social functionalities to increase brand awareness.