What's Your GQ IQ?
- What's Your GQ IQ?Interactive Concept for GQ UK
- What's your GQ IQ is an interactive game concept revolving around a campaign site, built to promote GQ UK magazine. Consisting of a combination of images gathered from the players Facebook profile, videos and graphics, we created a highly personalized story. Forged to engage the urban man, the user is faced with questions and challenges leading to a final GQ IQ-score, highly sharable and great fun!
Created by: Erik Herrström, Victor Eide, Richard Hedberg, Filip Nordin, Christoffer Lorang Dahl & Henrik Dahlqvist.Students at Hyper Island - Digital Media 12 in Karlskrona, Sweden.
Client: Condé NastVoice: Ron Buck
Music: Paul Kalkbrenner - Aaron