Whirlpool implemented a new brand campaign in 2012. I was responsible for translating that brand campaign to the digital world, including a website redesign, mobile design, product demos and product specific landing pages.
Responsible for the creation of all new Whirlpool product demos throughout entire product catalog including ranges, refrigerators, dishwashers and laundry appliances.
Whirlpool Duet Laundry Pair landing page. Created as a separate page for the new product launch of 2012. Utilized parallax scrolling to help tell the story of the feature sets of the washer and dryer. http://www.whirlpool.com/duet/